Adam Knickelbein

Adam Knickelbein
Owner, Director, Head Coach

Adam has always known that he wanted to pursue a career in health and fitness, he just didn’t know how to do it. He played basketball and soccer in high school and, after graduation, he attended the Air Force Academy in Colorado Springs. His days there were filled with running, pushups, pullups, and whatever other devious physical tasks the cadre could come up with.

After the Academy, he stayed in Colorado and quickly found a love for the mountains. He guided commercial rafting trips on the Arkansas River. He spent weekends hiking, backpacking, skiing, and exploring the high country. Despite his love of the great outdoors, he struggled to find a fitness program that he could stick with on the weekdays to keep him in peak shape for his weekend excursions.

He tried my first CrossFit workout in 2009, and he’s been hooked ever since. In 2012, he earned the CrossFit Level 1 Certificate. Shortly thereafter, he started programming his own CrossFit workouts and coaching friends and family. In 2014, he earned the USAW Level 1 Sports Performance Coach Certification and the CrossFit Level 2 Certificate. He is passionate about life, health, and fitness, and he loves helping others discover and achieve their own fitness goals.

Hometown: Menasha, WI

Words that Best Describe Me: Avid life enthusiast

Personal Philosophy: When in doubt, act!

Favorite Quote: Don’t ask yourself what the world needs, ask yourself what makes you come alive. And then go and do that. Because what the world needs is people who have come alive. – Harold Whitman

Favorite Athletic Activities: CrossFit (duh!), basketball, skiing, rock climbing, hiking & backpacking, and scrambling on high ridge lines

Favorite Girl WOD: Helen

Personal CrossFit Goals for 2016: Back squat 325lbs, Snatch 200 lbs, 12 unbroken muscle-ups, sub-4:00 Fran

Why I Coach CrossFit: There is literally nothing that gives me more fulfillment than helping someone achieve a physical goal that they didn’t know was possible. I thrive on assisting others in pursuit of their goals, whether they include a better quality of life due to improved health, or qualifying for the Boston marathon due to a more balanced and sustainable approach to training.

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